Alla Morozov fell in love with the beauty of stones as a child. She spent hours collecting the pieces of nature wherever she found them, fascinated by the unique charm of each one. Over the years, her artistic talent and love of art only grew.
She’s worked in an art gallery, painted, and has friends across many professions — ballerinas, artists, and gallery owners – all dedicated to bringing beauty to the world. She volunteers with ballet conservatories and other organizations and donates a large portion of the profits to help artists around the world.
On a recent trip to Iceland, the artist discovered unique and beautiful stones that she knew needed to become jewelry for her friends. As she shared the unique pieces, people asked where they could buy pieces themselves.
Alla decided to create more jewelry to sell at local events and donate a portion of the profits to charity. Artist can customise Your Selections for your event. Instead of selling online, the artist created a special way to share the beauty she creates locally.